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TOP 10 TIPS FOR CREATING YOUTUBE SHORTS THAT GO VIRAL

TOP 10 TIPS FOR CREATING YOUTUBE SHORTS THAT GO VIRAL

Reading Time: 10 minutes

Are you looking to create viral youtube shorts, TikTok or Instagram Reel? If so, you’re in luck! In this blog post, we will share 10 tips that will help you create content that is sure to be shared by your friends and followers. So without further ado, let’s get started!

The Creator Economy

For better or worse we are living in the “Creator Economy”. There are now 2 types of people: creators & everyone else.

Creating content that connects with an audience brings marketing value greater than many thousands of dollars of Google Ads, Facebook Ads, Print Marketing, and the like.

That means that creators can influence the market to buy a product and there’s even more good news! If you’re reading this you have the ability to become a vital cog in this new economy by becoming a creator yourself.

Search Engine Decay is Real!

Have you noticed Google isn’t as good?

It’s starting to seem like search engine results are less useful than they are structured to get traffic. Especially the top-ranking stuff.

 

Get The Complete Guide to Creating Viral YouTube Shorts!

This 10-step guide will teach you how to create viral Youtube Shorts that position you as a well-known expert regardless of your industry!

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More & More People Search on Social

And all of social, everything that goes viral particularly, is VIDEO CONTENT. TikToks, Instagram Reels & YouTube shorts.

The Most Important Search Engine Isn’t Google… it’s YOUTUBE!

When you need to learn how to do something that is simple or complex, do you want to read about it or do you want to watch a video and have someone explain it to you with visual aids and examples of the job being done?

YouTube is Google, so Google Favors Shorts!

Thus Only YouTube Shorts Appear On Google Search. Not TikToks, Not InstagramReels!

Video Marketing Is Everything | The Short Form Video War

Video Marketing is everything. It’s not a stretch to make a joke that the average American is probably on their phone, on social media, looking at videos at this very second. So it makes sense that right now there is a war going on between 3 major players. This is good for you because they can’t squeeze down the organic traffic that creators like you can get for FREE!

  1. TikTok – The Ubiquitous Brand Name that was first to market and has a strong lead
  2. Instagram Reels – (by Facebook) Reels are super powerful and catch on virally on Instagram & Facebook.
  3. Youtube Shorts – This platform is the only one that gets indexed by Google. Thus it’s the only one with REAL SEO VALUE!

Future Outlook & Expectations for Youtube Shorts, Instagram Reels & TikTok 

Since Google is under such a clear and present threat from TikTok and Facebook for the soul of the video content-consuming public we can reasonably predict they will continue to expand the organic reach of YouTube shorts not only in YouTube searches but also in wider search results (SEO)!

 

 TOP 10 TIPS FOR CREATING VIRAL YOUTUBE SHORTS

 Market Research: The First Step To Solving EVERY problem. Research the Competition.

Search Youtube 2-3 times to see content that ranks highly for your topic and figure out what it’s like and what makes it good. Note: This is a necessary step on all social media platforms and for ranking your website in Google Search Listings (SEO)

How To Research

Try to make content that is similar to the most popular content on that platform but is better in one specific way. Funnier, Shorter, More Useful, More Adorable, more clearly explained. If you can do this you have a chance of ranking along side the big boys of that search term!

Youtube Shorts

Youtube Shorts Tip #1

Have a Catchy Intro, or you’re already cooked! 

It’s essential. Get to the point right away. They won’t stick around long if you bore them. 

Short attention spans are the norm these days, so it’s important to make sure your YouTube Short catches your viewer’s attention right away. The best way to do this is to have a catchy intro that gets to the point quickly. You don’t want to bore your viewers with a long, drawn-out introduction – they’ll likely just move on to the next video if you do. So make sure you grab their attention from the start, and you’ll have a better chance of keeping them around for the whole video.

Youtube Shorts

 Youtube Shorts Tip #2

Use Different Camera Angles

It Creates motion & Excitement. Action is key, it can save a boring Product! 

Camera angles are important! They can make or break a scene. It’s all about creating excitement and motion. You want your viewers to be engaged, so action is key. By using different camera angles, you can add interest and energy to your videos. So don’t be afraid to experiment. Try different things and see what works best for you. Who knows, you might just find your next big hit!

 Youtube Shorts Tip #2

Use Different Camera Angles

It Creates motion & Excitement. Action is key, it can save a boring Product! 

Camera angles are important! They can make or break a scene. It’s all about creating excitement and motion. You want your viewers to be engaged, so action is key. By using different camera angles, you can add interest and energy to your videos. So don’t be afraid to experiment. Try different things and see what works best for you. Who knows, you might just find your next big hit!

Youtube Shorts
Youtube Shorts
 Youtube Shorts Tip #3

Keep the Clips Short!

1 second is plenty for people to understand! Don’t go longer unless you’re great on camera.

Attention span is everything when it comes to YouTube Shorts. You want to make sure that your viewers are able to understand the content of your video in a short amount of time. This is why it is important to keep your clips short! 1 second is plenty for people to understand what is happening in the clip. If you are not great on camera, then it is best to keep your clips shorter so that people are not left confused about what is happening in the video. Action is also key in keeping people engaged with your content. By including action-packed clips, you will be sure to keep people hooked on your YouTube Shorts videos!

 

Youtube Shorts
 Youtube Shorts tip #4

Listen To The Sound!

Choose music that’s trending (!) & turn the volume down a little. Sound effects connect big time too!

Ears are important! You need to listen to the sound. What kind of sounds? Well, mostly music. But not just any music – trending music. And not too loud, though. You want people to be able to hear the sound effects too. They connect us emotionally to the video in a big way. So choose your music carefully and don’t forget the sound effects!

 Youtube Shorts tip #4

Listen To The Sound!

Choose music that’s trending (!) & turn the volume down a little. Sound effects connect big time too!

Ears are important! You need to listen to the sound. What kind of sounds? Well, mostly music. But not just any music – trending music. And not too loud, though. You want people to be able to hear the sound effects too. They connect us emotionally to the video in a big way. So choose your music carefully and don’t forget the sound effects!

Youtube Shorts
Youtube Shorts
 Youtube Shorts Tip #5

Use Your Smartphone!

Ditch the DSLR. Do everything in one place! One device for shooting & Editing everything means less time sending big video files around!

If you’re looking for a way to reduce your production time and increase your efficiency, then using your smartphone to shoot and edit your videos is a great option. Smartphones are incredibly easy to use, and they allow you to do everything in one place. This means you don’t have to worry about sending big video files around, and you can focus on getting your videos edited and uploaded as quickly as possible. Plus, using your smartphone gives you the freedom to shoot your videos anywhere, anytime. So if you’re looking for a quick and easy way to produce high-quality videos, then using your smartphone is the way to go.

 

Youtube Shorts
Youtube Shorts Tip #6

Get a Stand (With a Light)

Ease of shooting & essential lighting for short money! Stability, ease of use, and lighting = success.

Stand up for your shots! A stand will make shooting so much easier, and a ring light will provide essential lighting for short money. Stability, ease of use, and lighting are key to success when shooting YouTube Shorts videos. So get a stand and a ring light, and you’ll be well on your way to becoming a YouTube Shorts video superstar!

Youtube Shorts

 Youtube Shorts Tip #7

Use A Dedicated Video App.

Don’t post tiktok’s on Youtube or Youtube videos on Instagram Reels. These platforms don’t like that and you WON’T get boosted if you do it.  

If you’re serious about making great YouTube Shorts videos, then you need to be using a dedicated video app. We recommend: Splice (iPhone) & Canva (desktop). They are both great options that will help you produce videos more efficiently. By using a dedicated video app, you can avoid the hassle of having to post TikTok’s on YouTube or YouTube videos on Instagram. Plus, you’ll be able to take advantage of features like video templates and editing tools that will make your life easier. So if you’re looking to up your YouTube Shorts game, be sure to use a dedicated video app.

Youtube Shorts

Youtube Shorts tip #8

Use The App Fonts Specific to Each Social Media Platform

Text & captions make a huge difference. They make it easy for the viewer to understand your message. Use popular fonts for each platform. The text conveys vital info even if the volume isn’t up!

Platform specific fonts are important to use in your YouTube Shorts videos. The text conveys vital info even if the volume isn’t up! This is why using popular fonts for each platform is key. By using the right font, you can make it easy for the viewer to understand your message. Platform specific fonts also help to make your video look more professional. Consequently, using the right font can help you convey your message more effectively and make your YouTube Shorts videos look more professional.

Youtube Shorts
 Youtube Shorts Tip #9

Repurpose Your Content!!!

What doesn’t catch fire on Youtube shorts might go totally viral on TikTok or Instagram Reels. Don’t miss huge opportunities for your video content!

This is a great tip for content creators! When you create a piece of content, don’t just think about where it might do well. Think about all the different platforms it could be repurposed for. That way, you get the most bang for your buck!

For example, let’s say you create a piece of content that doesn’t perform as well as you hoped on YouTube Shorts. But then you post it on TikTok and it goes viral. Suddenly, all that work has paid off and you’ve reached a whole new audience.

So next time you’re planning your content strategy, remember to think about how you can repurpose your content to get the most value out of it. Create once, post everywhere!

Youtube Shorts
Youtube Shorts Tip #10

Keep Learning & Support Other Creators

Learn from other creators. Grow your audience by commenting, liking, and subscribing.

One thing that all great creators have in common is that they never stop learning. If you want to grow your audience, it’s important to do your research and see what other creators are doing. Find out what’s working for them and see if you can apply those same principles to your own work. Additionally, subscribing to and commenting on other channels is a great way to get exposure for your own channel. By taking the time to engage with other creators, you’ll not only learn more about the process of creating videos, but you’ll also build up a network of fellow YouTubers who can help promote your work. So whatever you do, don’t forget to keep learning. It’s the key to success on YouTube.

Youtube Shorts Tip #10

Keep Learning & Support Other Creators

Learn from other creators. Grow your audience by commenting, liking, and subscribing.

One thing that all great creators have in common is that they never stop learning. If you want to grow your audience, it’s important to do your research and see what other creators are doing. Find out what’s working for them and see if you can apply those same principles to your own work. Additionally, subscribing to and commenting on other channels is a great way to get exposure for your own channel. By taking the time to engage with other creators, you’ll not only learn more about the process of creating videos, but you’ll also build up a network of fellow YouTubers who can help promote your work. So whatever you do, don’t forget to keep learning. It’s the key to success on YouTube.

Youtube Shorts

While you’re at it please visit our Youtube Channel and Subscribe there, it will help us to continue to bring you content like this!

1 Simple Trick to ACTUALLY Improve Your Public Speaking

1 Simple Trick to ACTUALLY Improve Your Public Speaking

Reading Time: 2 minutes

1 Simple Trick to ACTUALLY Improve Your Public Speaking

 

Imagine you’re in a board meeting. It’s been going on for hours, and the only thing keeping you awake is the hope that it will eventually end. Suddenly, the CEO starts speaking. He sounds like he’s reading off a grocery list… in a monotone voice. You can feel your eyelids getting heavy, and the next thing you know, you’re asleep.

Now imagine you’re at a networking event. You meet someone who seems really excited about their work. They tell you all about their business, and they make it sound so interesting that you can’t wait to learn more. You exchange business cards and make plans to meet up again soon.

Which scenario would you rather be in? If you said the second one, then you understand the importance of varying your tone when speaking to an audience.

When we speak in a monotone voice, we sound bored, uninterested, and flat.

Imagine if your favorite TV show was always shot in one location with the same lighting and the same characters wearing the same clothes day after day. It would get pretty boring, right? The same is true for our voices. We need to mix things up to keep our audiences engaged.

     

     

    Here are a few tips for adding variety to your vocal delivery:

    • Speak louder or softer depending on the situation
    • Use inflection (rising or falling pitches) to emphasize important points
    • Vary your tempo (speed) to add interest
    • Change your volume (volume) to emphasize certain words
    • Use pauses for effect
    • Add emphasis by stressing certain words or syllables
    • Speak in different tones (e.g., friendly, throaty, nasally)
    • Try using different vocal techniques (e.g., whispering, shouting, Creeking)

     

     Implementing these tips will help you avoid sounding like a robot or worse, putting them to sleep —and trust me, your audience will thank you for it! So next time you have to give a presentation or speak publicly, remember to vary your vocal delivery for maximum impact. Your audience will be glad you did.

    In conclusion, it is important to vary your tone when speaking so that you do not sound like a robot or bore your audience to sleep. Mix things up by speaking louder or softer, using inflection, changing your tempo or volume, using pauses for effect, or stressing certain words or syllables. There are many different ways to add interest to your vocal delivery, so experiment until you find what works best for you. Your audience will appreciate it!

    How To Easily Find Your Google My Business Listing Insights / Analytics

    How To Easily Find Your Google My Business Listing Insights / Analytics

    Reading Time: < 1 minute

    It’s important to know how many people are seeing your Google My Business listing and interacting with it. There are two different ways that you can check this information.

    Use the Google Maps App on your iPhone or Android OR Log into business.google.com and click on insights.

    Method 1: How to Check GMB Insights using the Google Maps App on iPhone

     

    1. Open the Google Maps App on your Phone.
    2. Click on your picture on the right hand of the search bar & then click on “Your Business Profiles” and select the business you want to manage.
    3. Alternatively, In the search bar, type in your business name and press it once it auto-populates.
    4.  Now you are on your business listing, scroll down, and just below the word “Overview”, you’ll see “Your Business on Google – ### Views this month” Press on that.
    5. Here you will be able to see how many people have viewed and interacted with your Google business listing.
    6. You can also see how people found you (ex. Via search, directions, website, etc.) as well as what actions they took once they found you (ex. Called, visited the website, etc.)

    This information is valuable because it helps you understand how effective your GMB listing is in reaching new potential customers.
    It also helps you understand which marketing efforts are resulting in customers finding your GMB listing.

     

    Method 2: How to Check GMB Insights by logging into business.google.com

     

    1. Go to business.google.com and log into the account that you use to manage your GMB listing
    2. IF you manage multiple listings click on “Business Profile Manager” in the top left and choose your business, if you only have one listing you should be able to skip this step.
    3. Click on “Insights” in the menu on the left side of the screen
    4. Here you will be able to see how many people have viewed and interacted with your listing
    5. You can also see how people found you (ex. Via search, directions, website, etc.) as well as what actions they took once they found you (ex.. Called, visited the website, etc.)

    Checking your GMB insights regularly helps you understand how effective your GMB listing is in reaching new potential customers 6 It also helps you understand which marketing efforts are resulting in customers finding and interacting with your GMB listing.

     

    Looking at your Google My Business insights/analytics is a quick and easy way to track how many people searching for your services and products are seeing and interacting with your listing. This information is wildly valuable because it helps you understand which marketing efforts are resulting in customers finding your business listing so that you can adjust your marketing strategy accordingly!

    The number & quality of your Google Reviews makes a major difference in how much NEW BUSINESS you will receive from people who find you online and call your establishment to hire you.

    When you know how to ask for a 5 Star Google Review, you’ve got a majorly important skill you need to grow your business.

    How to ask for a 5 star google review

     

    6 Steps to Structure your ask for a 5-star Google review aka my “secret script.”

    Studies show that people are dramatically more likely to complete your request if you do these things.

     

    1. Use their name – Start with “Hello James” or “Good afternoon Jane”. Leading off with someone’s name reminds them of how familiar and close you are.
    2. Make the ask – “Would you please give me a 5-star Google review?”
    3. Give them a reason“Because I’m trying to get ahead of my local competition” It doesn’t have to be crazy, studies show that even if the reason doesn’t seem that important the person will be much more likely to make give you the review if you give them a reason.
    4. Include a number if you can “I’m trying to get to 10 (or 25) five-star google reviews to get ahead of my local competition” is even better.
    5. Tell them it won’t take much time so they do it right away. “it will only take 2-3 minutes of your time and it will help me a LOT!”
    6. Provide them with the link – Hit them with the link right away! You’ve set them up and they’re ready to give you a five-star Google Review, make sure you make it easy for them and hit them with the review link right now!

    Example Script You can Copy, Adjust & Use to get 5 Star Google Reviews

     “Hello *Their Name*, would you be willing to give me a quick 5 star Google review? I’m trying to get to 25 five-star reviews today, so I can get ahead of my local competition. It will only take 2-3 minutes of your time. Here’s the link. “

    We have found this is extremely effective, ask in person first (if possible) send a message via text or email, include their name, give them a reason you are asking (use my reason or create your own,) include a number & tell them it won’t take up much of their time and give them the link so they can actually do it.

    If you follow this technique on How to ask for a 5 Star Google Review, I guarantee you will have a greater than 90% success rate when you ask your clients & friends for a five star google review.

    Do you need help getting listed on Google? If you don’t have your Google Business Profile (formerly Google My Business) set up & optimized it’s like you’re not even listed on the phone book.

    Contact us right away and start getting the new business you deserve.

    Need Help Getting Your Google Business Listing Found By Customers?

    Complete Guide to Getting 5-Star Google Reviews

    Complete Guide to Getting 5-Star Google Reviews

    Reading Time: 4 minutes

    How To Ask For A 5-Star Google Review

    If you know how to effectively ask for a 5 star Google review you’ll be able to rank your Google Business Profile above those of your competitors. This is absolutely huge in generating new business from clients and customers who need your services.

    About the Ask

    Like any time we ask anyone for anything an in-person is always most effective. However, ultimately you’ll need to forward them the review link so they can actually submit the review. Thus it will be essential to send via e-mail or text to get them to actually submit the review.

    Make it Easy For Them To Give You A Review with the Google Maps App

    The best way to conveniently do this is to have the Google Maps app on your phone (available for Apple iPhone & Android Phones) so you can easily click the “Get More Reviews” button (seen below) and fire off the request to anyone you have in your phone contact list via text or email.

    !IMPORTANT! – You need this “Share Profile” button at your fingertips. It is absolutely essential. Get the Google maps app right this moment!

    google business profile google my business

    A 5-star Google review can be like a goldmine for businesses. They are the most coveted type of review because they not only help to improve your ranking on Google, but they also have a huge psychological impact on potential customers.

    Studies have shown that people are much more likely to trust a business with 5-star reviews and that they are also willing to pay more for products and services from 5-star businesses.

    In other words, 5-star reviews can help to drive highly targeted traffic to your business, and they can also significantly increase your bottom line. So if you’re looking to give your business a boost, make sure to encourage your satisfied customers to leave 5-star reviews on your Google Business Profile.

    The number & quality of your Google Reviews makes a major difference in how much NEW BUSINESS you will receive from people who find you online and call your establishment to hire you. 

    When you know how to ask for a 5 Star Google Review, you’ve got a majorly important skill you need to grow your business.

    How to ask for a 5 star google review

     

    6 Steps to Structure your ask for a 5-star Google review aka my “secret script.”

    Studies show that people are dramatically more likely to complete your request if you do these things.

     

    1. Use their name – Start with “Hello James” or “Good afternoon Jane”. Leading off with someone’s name reminds them of how familiar and close you are.
    2. Make the ask – “Would you please give me a 5-star Google review?”
    3. Give them a reason“Because I’m trying to get ahead of my local competition” It doesn’t have to be crazy, studies show that even if the reason doesn’t seem that important the person will be much more likely to make give you the review if you give them a reason.
    4. Include a number if you can “I’m trying to get to 10 (or 25) five-star google reviews to get ahead of my local competition” is even better.
    5. Tell them it won’t take much time so they do it right away. “it will only take 2-3 minutes of your time and it will help me a LOT!”
    6. Provide them with the link – Hit them with the link right away! You’ve set them up and they’re ready to give you a five-star Google Review, make sure you make it easy for them and hit them with the review link right now!

    Example Script You can Copy, Adjust & Use to get 5 Star Google Reviews

     “Hello *Their Name*, would you be willing to give me a quick 5 star Google review? I’m trying to get to 25 five-star reviews today, so I can get ahead of my local competition. It will only take 2-3 minutes of your time. Here’s the link. “

    We have found this is extremely effective, ask in person first (if possible) send a message via text or email, include their name, give them a reason you are asking (use my reason or create your own,) include a number & tell them it won’t take up much of their time and give them the link so they can actually do it.

    If you follow this technique on How to ask for a 5 Star Google Review, I guarantee you will have a greater than 90% success rate when you ask your clients & friends for a five star google review.

    Do you need help getting listed on Google? If you don’t have your Google Business Profile (formerly Google My Business) set up & optimized it’s like you’re not even listed on the phone book.

    Contact us right away and start getting the new business you deserve.

    Need Help Getting Your Google Business Listing Found By Customers?

    Top 3 Reasons Why you Need a Google My Business Listing

    Top 3 Reasons Why you Need a Google My Business Listing

    Reading Time: 2 minutes

    Top 3 Reasons Why you need a Google My Business Listing

    1. Your Google My Business Profile is the phone book of today!

    Your Google My Business profile is the most important factor in how your business ranks in local search. When someone types in a related query to what your business does, your company needs to be one of the top results if you want them to contact you. In order to ensure that this happens, it is important to have a well-optimized Google My Business profile.

    There are three main things that you need to do in order to have a great Google My Business profile: Claim your listing, complete your profile, and get reviews.

     

    2. You need to be a big fish in your own little pond before you can be a great white shark in the big blue ocean.

    In order for your business to grow, you need to dominate your local market. If you are not ranking at the top of local search results, then you are losing out on potential customers. 91% of adults use search engines to find information, so if your business isn’t at the top, you’re missing out on a lot of potential leads.

    In order to rank higher in local search results, it is important to have a well-optimized Google My Business profile. This includes completing your profile and getting reviews from happy customers. Make sure that you list all of your relevant business information, including hours, address, and products and services offered.

    3. The BEST ROI: 24% of actions are calls to the business.

    One of the main goals of any small business should be to get more customers through their door. In order to do this, it is important to focus on online marketing tactics that generate leads. One such tactic is local SEO services.

    Local SEO services refers to the process of optimizing a business’ website and online presence so that they rank higher in local search results. When done correctly, this can result in a significant increase in leads and sales for a business. One study found that businesses that rank in the top 3 spots for their related keywords receive 24% of all actions taken by searchers.

     Here are a partial list of some of the items our team handles on a weekly basis for each account to increase its exposure to highly targeted searching customers.

    • Weekly creation of new posts
    • Regular uploading of new images
    • Monthly responding to your reviews.
    • Addition of new business services & categories as needed
    • Approval of Google’s requested changes
      And much more…